New, digital perspectives for your business


Think today about how you can create more value tomorrow. This will be your key to success the day after tomorrow. We identify innovation opportunities, develop future-proof business models, and translate these directly into digital solutions.

Digital business models

We identify innovation opportunities and develop sustainable digital business models that redefine your value creation.

Where implementation power and excellence come together

Innovative business models are key to standing out from the competition and ensuring long-term success. Regardless of the industry, we offer you a holistic approach that takes your entire value chain and emerging technologies into account.

With large providers of standard software or large consulting firms, you as a company are initially the business model itself. Although you receive free workshops and fancy ecosystems, you have hardly any options for customization and are very dependent on adaptations. And you also pay a high price for this software, with which you cannot do everything you need and which runs “okay“.

It is therefore better to identify your own digital business models where you can use your core competencies and new technology to create sustainable added value for your partners and customers. We help you to find, test, and tap into this potential – with a focus on implementation, flexibility, and speed.

Business model development or business model innovation is the process of creating and optimizing business models to increase efficiency, tap into new sources of revenue, and secure competitive advantages. It involves analyzing the current business situation, identifying innovation opportunities, and designing, implementing, and scaling new business strategies.

At a time when technologies and markets are changing rapidly, it is more important than ever to have a robust and flexible business model that enables fast and modular adaptations without always having to rethink everything. We specialize in new technologies and Composable Enterprise and enable you to quickly test new potentials and implement them with specialized, agile teams.

1

Business analysis, market analysis, and competitive analysis

Through a thorough analysis of the current business situation and the market, we identify opportunities and risks and help to make well-founded decisions.

2

Identification of innovation opportunities

We also use unconventional methods to discover innovation potential and develop strategies to realize it quickly, flexibly, and sustainably.

3

Value proposition design and positioning

We design unique and differentiated value propositions along value chains to optimally position new ideas.

4

Business model design and platform design

With Strategyzer and the Platform Design Toolkit, we design business models that drive growth, increase efficiency, and improve digital experiences.

5

Ecosystem design and service design

New business models are increasingly complex. We have the know-how, the network, and the tools to link players and technologies in a value-creating way.

6

Business process reengineering

When we develop a product, we also optimize internal business processes wherever possible to increase efficiency and productivity.

7

Cooperation (co-innovation and cross-innovation)

We promote cooperation and innovation within and across value chains to exploit synergies and increase innovative strength.

8

Technology scouting and evaluation

We identify, test, and evaluate the latest technological developments to improve ourselves and give our partners a competitive advantage.

9

Pilot projects and proof-of-concepts (PoCs)

We use pilot projects and PoCs to test innovative ideas and their feasibility to minimize risks and maximize the chances of success.

10

Prototypes and minimum viable products (MVPs)

We develop prototypes and MVPs to quickly reach market maturity and gather valuable feedback for the scaling and growth phase.

11

Investment procurement and due diligence

We are very well connected. Our support in investment procurement and due diligence secures financial resources and minimizes risks.

12

Venture building and venture clienting

We take on the development of ventures, bring new solutions together with the right customers, and handle their integration.

Section by Johannes Lijsen

Business Developer

New business models and their potential

I was already fascinated by the potential of new business models during my master's thesis at university. Regardless of whether it's an ecosystem, a network approach, a new service, or a completely autonomous model: The aim is always to increase value. Often, value is impossible to measure (yet). However, the values of experience, innovation, culture, etc., are becoming increasingly important alongside monetary value.

Using the right tools for sustainable innovation

What I find particularly exciting about my job as a business developer are meetings with new thinkers. In a joint workshop, we break down business models into their parts, explore their essence, and put them back together again. Equipped with the right tools, this is fun and I always enjoy trying out new design tools and methods.

On the way to becoming a modular company

At Mindnow, we place particular emphasis on cutting-edge technologies and modular architectures. On the one hand, these technologies enable us to develop individual and modular solutions for our customers and partners. However, rarely a week goes by without us testing, evaluating, or rolling out some new tool. Assets like our proprietary methodology, our AI-powered knowledge assistant, and our agile PM tool for Linear allow us to redefine agile development. What fascinates me the most is that we are very implementation-oriented and live Composable Enterprise ourselves.

Strategy redefined

In this respect, we offer a very exciting alternative to large consultancies, technology providers, and outsourcing providers: Our goal is to accompany you as an external SWAT team along the entire path of digital business development.

Section by Johannes Lijsen

Business Developer

Play on

Your turn! We recommend that you play the [service] card together with these.